How We Can Help
From Strategy to Delivery
Thought Leadership Consulting
Leading your content strategy with new ideas sets you apart and secures gets industry media attention.
Insurance Communicators has successfully placed client articles in online and print publications to strategically build brand credibility with thought leadership content. and strategy. We know what insurance industry editors want and understand the rules of publishing. To improve the chances of success, we examine editorial calendars and act as pre-editors to ensure article viability and present work in a clean journalistic style. After publishing, we also repurpose content in other written material to further our client investment.
Subject -Matter Expertise
Business intel is critical to your success. And having a SME with deep knowledge of your industry is key.
The Insurance Communicators’ Armed with investigative reporting experience, Insurance Communicators can tracks down intel while keeping an eye on news and trends. We can also help with customer surveys, background research for white papers, and web research.
We also offer podcasting interviews on subjects that matter most to your targets. Annmarie’s interviewing skills earned her a public affairs radio show on Cleveland’s WERE-1300 AM.
Storytelling and Writing
- Web and social media
- marketing emails
- articles/monographs/white papers
- blogs
- media/influencer releases
- newsletters
- brochures
- online and print advertising
Marketing/Communications Strategy
Planning for the long game through strategic efforts is the roadmap for your journey.
The planning stage foundation of our solutions is also what sets us apart. We can explore strategies, and develop and execute business plans, marketing-communication plans, content strategy, company and product launches, value propositions, mission statements, and internal communications.
Effective internal communications are necessary for growing brands thatwho experience change and culture shifts, or simply want to get the right message to employees. From surveys to internal web posts to newsletters, we can transform sensitive information into appropriate and useful employee messages.information.
On the surface, insurance companies and vendors can appear to be the same.
You know your company’s offerings are superior to the competitors, but how do you send that message when the insurance industry’s nomenclature does not fully capture your company’s value? Schedule a free consultation with Annmarie to learn more.
