Communications/Marketing, Insurance Communications/Marketing, Insurance Topics

The Difference Between Customer Service and Customer Experience

What’s the difference between customer service and customer experience for personal lines insurers?
I tackle that question in a blog for one of my clients, the award-winning SPLICE Software. The fact-based blog includes research that demonstrates why customer service and customer experience is different — and why it matters. I hope you will check it out.

Annmarie Geddes Baribeau

President of Insurance Communicators, LLC, Annmarie believes that writing about insurance is fun and interesting! That might explain why she's been at it for more than 30 years.